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Google Analytics is free. But does AI still recommend it? See which analytics tools AI actually suggests.

Leader: Google Analytics (86)
Avg Score: 57
40+ queries tested
Updated February 2026
Google Analytics

analytics.google.com

86
ChatGPT
85
Perplexity
80
Google AI
92
Default recommendation
Mixpanel

mixpanel.com

64
ChatGPT
68
Perplexity
65
Google AI
60
Amplitude

amplitude.com

60
ChatGPT
62
Perplexity
60
Google AI
58
4
PostHog

posthog.com

55
ChatGPT
55
Perplexity
62
Google AI
48
Open source momentum
5
Plausible

plausible.io

41
ChatGPT
42
Perplexity
45
Google AI
35
6
Matomo

matomo.org

38
ChatGPT
38
Perplexity
40
Google AI
35

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Key Findings

1

Google Analytics is still the default answer

AI systems recommend Google Analytics in almost every analytics-related query. Its score of 92 on Google AI Overview is the highest single-platform score across all categories.

2

PostHog is the breakout story in analytics

PostHog gained 9 points this month. Open source tools with active GitHub communities generate massive Perplexity visibility. Their developer-first approach is paying off.

3

Privacy-focused tools are rising

Plausible and Matomo are gaining ground as "privacy-friendly alternative" queries increase. AI systems pick up on the growing demand for GA alternatives.

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Methodology: Scores based on mention frequency, positioning, and sentiment across ChatGPT (GPT-4o), Perplexity (Sonar), and Google AI Overview. 40+ queries tested per category. Scores reflect how often and how prominently each brand appears in AI-generated recommendations. Last updated: February 2026.